So you’ve got your design in mind, and you are ready to add content to your site. Something you need to consider is who is important to you. Sure, it’s important that the site looks good, for your client, and for your reputation. However, are you thinking of not only the client, but the client’s clients or customers? Many website companies forget this crucial step. You need to put yourself in the mind of the client’s clients. This way, you’re not only creating a design to wow your clients, but you’re providing them with a site that’s actually useful, and will actually make them money.