Stellar Pro Tips

Market Smart

With the economy not exactly flourishing right now, we can understand why you may feel like you’re running around like a chicken with your head cut off trying to keep your sales from plummeting.  Don’t worry, we’ve got some tips to help you keep your sales from going anywhere but up.  Instead of trying to create new solutions to fit the declining economy, you’re better off cutting programs that you offer that don’t bring in enough sales, that way you can focus your efforts on the services and programs that you know will work.  We suggest finding your top three of four services, and then market, market, market.  You don’t have to get rid of the rest, but let’s say your company offers 10 total services.  Scale the services from most moneymaking, to least moneymaking.  Get rid of the bottom three, and use the budget you were using on marketing for those services, and double the marketing for the top three services.  Make sense?  We hope.  By showcasing the services that you know work and work well, it’ll leave you with a more effective marketing budget, and with the ability to more strongly promote, leaving you with the best possible chance of a buyer.  Be sure to check back in next post to find out more about smart budgeting and saving money in the marketing department.

Picture of Lou Massari

Lou Massari

Reimagine your digital marketing

Unlock Your Website's Full Potential!

Our team is ready to elevate your online presence. Whether it's breathing life into new projects, revitalizing existing ones, strategizing your next digital marketing triumph, sparking your upcoming big idea into action, or offering unparalleled support. Discover a world of endless possibilities with our expert assistance today!

Unleash More Pro Tips

cancelled on social media

Secure Your Digital Empire Before It’s Too Late

Prefer to Listen? Enjoy the Audio Version of This Article. The Fragile Foundation of Social Media Success In an era where digital landscapes are continually evolving, social media platforms like Facebook and YouTube have become the cornerstones of many individuals’ livelihoods and business strategies. The allure of reaching a global

Dive In »
Successful website design

The Secret to Successful
Website Design

When it comes to website design, looks aren’t everything. Sure, your website should look professional and polished, but two of the most important things are that it’s easy to use and that it converts prospects into customers. If your website is confusing to navigate, visitors will leave before they’ve had

Dive In »
website design neglect

Website neglect is a real thing

A common problem that we see with businesses that have a website is when they stop updating or managing it. Many companies leave an employee or a manager in charge to keep things up-to date and maintained. More times than not, they never bother to train them on how best

Dive In »
high tech digital marketing

Navigating the High Tech World
of Digital Marketing

The high-tech world of digital marketing can be a maze of confusing, and sometimes contradictory strategies. For example, some people swear by SEO while others prefer to use Facebook ads or YouTube. But no matter what you do, the competition will always nip at your heels with new tactics to

Dive In »